Blending Technology and Design
PureBlend is a creative software|web|graphic|media design firm.
In addition to software, websites and web applications, we create video communications, presentations,
brand identities, advertisements, brochures, and other graphically designed materials.
Software Development Expertise
Our team members have developed commercial software products for the Macintosh, Windows, Newton—
and now iPhone/iPod Touch platforms. Our engineers have designed and developed software for
Apple, Symantec, Honeywell, Extensis, Nova, PureBlend, DublClick, BroadCastSoft and
Website and Web Application Development
We’ve been developing for the internet ever since there
was an internet. Our specialty is the design and construction
of database-driven websites (web applications). We invite you to explore
our web development
at our graphic design website.
We’re not just another bunch of geeks
Our technical, design, and marketing skills help our
clients transform each of their software and communications
projects into effective marketing tools.
We offer the efficiency and convenience of collaborating
with a single attentive, creative partner who can integrate
cyberspace and real-world materials.
CLIFF JOYCE, PROGRAMMER/DESIGNER
Cliff has a background in software engineering, web development, design, marketing,
and has entrepreneurial experience. He holds a degree in fine art
from the California Institute of the Arts. Between the founding
two design and media agencies (ArtWord Graphics,
and PureBlend New Media Design Group), Cliff also launched
and ran a pair of technology companies (DublClick Software and
BroadCastSoft). He is well-versed and
equally comfortable in the worlds of technology, design, advertising,
marketing, and media production.
Eric is a web site and web application developer.
A native Oregonian, Eric founded a web design firm while studying
science and technology at the University of Oregon. He joined the
BroadCastSoft engineering team, and later followed Cliff Joyce to PureBlend.
His professional expertise ranges from digital photography, to UNIX system
administration, and online object-oriented database design.
Eric's passion is to simplify the integration of technology, marketing, and art.
KAREN JOYCE, DESIGNER/WRITER
Karen Joyce is an accomplished graphic designer and copywriter. Karen co-founded
Los Angeles-based ArtWord Graphics with husband Cliff.
After the couple sold the ArtWord agency,
Karen worked as a freelance designer (and Mom) until
joining Cliff at PureBlend.